Yes, You Can Make Money Online with no Following

Martin Williams
2 min readApr 10, 2022

All the great marketing gurus tell you that you have to build a following to create sustained income, and they are right. But building a following takes time, and there is no reason you can’t make money while building your audience.

The key is going to where the people are.

It’s takes time for your people to find you. You should be consitent with content so you can find each other.

Until then, go to where the crowd already is.

Here are three ways to generate revenue, whether you sell a service, course, or membership.

You have a service — I get it; you just started offering your service to your community, but no one is calling or emailing; head over to Upwork and Fiverr. There are thousands of people looking for your services, especially if you are in graphic design, web design, or copywriting. Build up your portfolio and social proof to be ready when more lucrative projects come along.

You have a course — You made your first course, but no one is buying it, and very few people are coming to your website. Post your material to Udemy and start getting paid for your hard work. Udemy draws a ton of traffic per month, and you have a much better likelihood of people buying your course there if no have following or traffic. Additionally, you can put your course on Etsy and Gumroad; both websites get significant traffic every day.

You have or want to start a membership — You got an excellent membership idea, but it’s been crickets for signups. For this one, we’re going to an old favorite, Facebook. There is no better place for community, so it’s naturally a place you should soft launch your membership idea.

Learn what your target market is searching for, and then establish a free group on Facebook and provide tons of value in that group; you can also use it as a testing ground for your idea and figure out what works and what doesn’t. Go into other groups and provide tons of value there, too; answer 2–3 questions daily with thoughtful answers and engage. People will search you out and want to know more.

You are going to grow and attract people.

There are many other ways to make money without a following, but get started with these and you will make some money.

As I stated earlier in the article, work on building your audience, but don’t hesitate to start selling now.

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Martin Williams

Mental Skills Coach, also will talk buidling your business while working full time and sports, so be prepared.